In the booming world of online health and wellness, HyugaLife stands out as a platform claiming to be India’s largest supplement store. Offering everything from whey protein to multivitamins, it promises 100% authentic products sourced directly from FSSAI-approved brands. With celebrity endorsements from Katrina Kaif and KL Rahul, HyugaLife has gained attention, but not all feedback is glowing. Some users report receiving fake or tampered products, raising questions about its reliability. This review dives into HyugaLife’s features, pros, cons, and legitimacy to help you decide if it’s a trustworthy choice or a potential scam.
Features of HyugaLife
HyugaLife, accessible via hyugalife.com, offers a robust set of features for health-conscious shoppers:
- Extensive Product Catalog: Over 300 brands and 9,000+ products, including sports nutrition (whey protein, creatine), daily health supplements (vitamins, minerals), women’s wellness, and health foods like peanut butter and oats (HyugaLife About).
- Authenticity Programs: Claims to source directly from FSSAI-approved brands, with testing initiatives like the H-Tested program (for proteins and foods) and Heavy Metal Tested program (for vitamins and minerals) to ensure quality (App Store).
- User-Friendly App: Available on Google Play Store and App Store, with advanced search, customer reviews, secure checkout, and order tracking.
- Convenient Policies: Free shipping on orders above Rs. 399, cash-on-delivery (COD), and easy returns within 15 days if accompanied by a bill (India Customer Care).
- Celebrity and Brand Partnerships: Backed by Katrina Kaif and KL Rahul, and partners with brands like Optimum Nutrition, MuscleBlaze, and Carbamide Forte (LinkedIn).
- Own Brand: Launched Vito, a health supplement brand with innovative, water-free formats developed after two years of R&D (FFOODS Spectrum).
Pros of HyugaLife
- Wide Selection: Offers a vast array of health products, catering to diverse needs from bodybuilding to women’s wellness.
- Competitive Pricing: Often cheaper than competitors, with discounts like 12% off for first-time app users (MediaBrief).
- Convenience: Free shipping, COD, and a seamless app experience make shopping easy.
- Authenticity Claims: Direct sourcing and testing programs aim to ensure product quality, with brand authorization certificates available on request.
- Credible Backing: Funding of $11.3M from 12 investors and endorsements from high-profile figures enhance its reputation (Tracxn).
- Customer Support: Provides a toll-free number (1800 267 1155) and email (support@hyugalife.com) for queries, with WhatsApp support available (India Customer Care).
Cons of HyugaLife
- Product Authenticity Issues: Users on Reddit and Quora report receiving fake or tampered products, such as Optimum Nutrition Isolate with off tastes or opened seals.
- Poor Customer Support: Complaints about unresponsive or unhelpful support, with some users unable to resolve issues like returns or refunds (Justdial).
- Mixed Reviews: While some praise fast delivery and genuine products, others label HyugaLife a scam due to wrong or expired products (DesiDime).
- Supply Chain Concerns: Despite authenticity claims, tampered or counterfeit products suggest potential gaps in quality control.
- Limited Transparency: While registered, details about sourcing and testing processes are not fully transparent, leaving some users skeptical.
Legit or Scam?
HyugaLife is a legitimate company with clear signs of authenticity:
- Registration and Funding: Founded in 2022 by Sachin Parikh, Neehar Modi, and Anvi Shah, it has raised $11.3M from investors, indicating investor confidence (Crunchbase).
- Physical Presence: Operates from Mumbai (Senapati Bapat Marg, Lower Parel), with a verifiable office (LinkedIn).
- Partnerships: Collaborates with 300+ brands and is listed as an authorized retailer by some, like Optimum Nutrition (Reddit).
- Endorsements: Backed by Katrina Kaif and KL Rahul, who also promote its Vito brand, adding credibility (FFOODS Spectrum).
However, it’s not without issues:
- Fake Product Reports: Users on DesiDime and Reddit have reported receiving tampered or counterfeit products, such as protein powders with no labeling or unusual tastes.
- Customer Service Complaints: Multiple reviews highlight unresponsive support, with delays or no resolution for issues like returns (Justdial).
- Inconsistent Experiences: While some users report genuine products and fast delivery, others face significant problems, suggesting variability in quality control.
HyugaLife is not a scam in the sense of being a fraudulent operation, but the recurring complaints about fake products and poor support indicate it may not be fully reliable. The company’s testing programs and direct sourcing are positive steps, but they haven’t fully addressed user concerns.
Real or Fake?
HyugaLife is real as a company. It’s a registered e-commerce platform with funding, a physical office, and partnerships with reputable brands. Evidence from Tracxn and Crunchbase confirms its legitimacy, and its apps are available on official stores. However, concerns about product authenticity persist due to user reports of fake or tampered items, as seen on Quora and DesiDime. These issues suggest potential weaknesses in the supply chain, despite claims of rigorous testing.
For comparison, established platforms like Amazon or brand websites (e.g., Optimum Nutrition) have fewer complaints about counterfeit products and stronger customer support. HyugaLife’s mixed reviews and authenticity issues make it a riskier choice, though not entirely fake.
Conclusion
HyugaLife is a real e-commerce platform with a promising setup, including funding, celebrity endorsements, and a wide product range. Its focus on authenticity through direct sourcing and testing programs is commendable, but user complaints about fake products and poor customer support cast a shadow over its reliability. While it’s not a scam, the evidence suggests caution is warranted. If you choose to shop with HyugaLife, inspect products carefully upon delivery and be prepared for potential support challenges. For peace of mind, consider safer alternatives like Amazon, Flipkart, or direct brand websites, which offer more consistent quality and support. Always prioritize platforms with strong track records when buying health supplements.
Company Name | HyugaLife (Pratech Brands) |
Founded | 2022, by Sachin Parikh, Neehar Modi, Anvi Shah |
Location | Mumbai, Maharashtra, India |
Funding | $11.3M over 4 rounds from 12 investors |
Products | 300+ brands, 9,000+ products (supplements, health foods, wellness) |
Authenticity Claims | Direct sourcing from FSSAI-approved brands, H-Tested/Heavy Metal Tested |
Customer Support | Email: support@hyugalife.com, Toll-free: 1800 267 1155, WhatsApp: 98336 25103 |
User Feedback | Mixed: praise for delivery and pricing, complaints about fake products |
Endorsements | Katrina Kaif, KL Rahul |
Apps | Available on Google Play Store and Apple App Store |

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Ankush is a passionate digital explorer and the mind behind EarningReview.com. He reviews trending earning apps, websites, and games to help you find legit ways to make money online. His mission? To save your time and protect you from scams.